Banana Republic S/S 2016

it’s been a great couple of seasons for banana republic, i think for all those in the know it’s been more than clear that the brand is really putting in the time to curate collections that speak to the customer of the digital age. customers are becoming more savy and the bar has been raised on design and quality and banana republic’s proactive approach to their collections have really spiked my interest. gone are the days when i just walk by the store without a second thought, now the windows offer so much to look at and covet. i don’t know how to speak to clothes from the technical perspective of a real fashion critic, you can check out vogue runway for all those reviews. what i can provide is the inside knowledge i receive from interacting with these brands directly and from being, for a lack of a better word, a super consumer. i can tell you that the focus of that room was all on patterns, colors and accessories. with having just picked up a full look at the br store in toronto i can also speak closely to how much i loved every piece i walked away with that day. the winning pieces, of course the coat, but more importantly, the accessories. those boots and tote are getting compliments everywhere i go and, what is always important to me, they are of good quality leather. even though the price point reflects it, it is still only a fraction of the price were you to pick up a designer piece elsewhere. it is too often, we find, that people are still unaware of the facelift banana republic went through and i think it’s time that changes. it is in fact becoming luxury with a wider distribution and i love the direction in which it’s heading. xoxo